
Goose Island Beer Co.
We took a local brewery national with a full brand and packaging redesign.




The new flagship IPA set the course for the rest of their portfolio.
The new brash and gritty visual language became the template for their national line, as well as the look and feel for advertising, environmental graphics, and beyond.
Shared Credit
Josh Witherspoon, Tim Tomkinson
Product photography below by Goose Island Beer Co.


